Building Dreams: The Evolution of the LEGO House

In the heart of Denmark stands an architectural marvel that brings the joy of LEGO to life: the LEGO House. This unique building embodies the creativity, innovation, and fun that has been the hallmark of LEGO bricks for generations. This article traces the journey of the LEGO House, from its inception to its realization.

The Vision

The concept of the LEGO House was born out of a desire to create a physical space that encapsulates the LEGO experience. The idea was to provide an interactive, immersive venue where children and adults alike could explore, learn, and have fun. The LEGO Group aimed to create not just a museum or a play center, but a hub that blended the two, offering an engaging exploration of the endless possibilities of the LEGO brick.

The Masterminds

The task of turning this ambitious vision into reality was entrusted to the renowned architectural firm BIG (Bjarke Ingels Group). BIG, led by Bjarke Ingels, is known for their innovative approach, blurring boundaries and challenging conventional design notions. The firm's philosophy of combining function, form, and playfulness made them the perfect match for the LEGO House project.

The Design: Stacking Up the Bricks

Inspired by the iconic LEGO brick, the LEGO House was designed as a stack of gigantic blocks, interlocked and stepped to form terraces and rooftops. Each block was designated a specific function, housing exhibitions, retail spaces, restaurants, and public squares.

The building consists of 21 white bricks crowned with a massive 2x4 LEGO brick, known as the Keystone. The color scheme is kept intentionally minimal on the exterior, allowing the building's form to shine. The bright colors associated with LEGO are reserved for the interior and the terraces, revealed as visitors navigate the structure.

At the building's heart lies the Tree of Creativity, a towering LEGO model that pays tribute to the company's history and craftsmanship. It's one of the many awe-inspiring LEGO creations that dot the landscape of the LEGO House, creating a bridge between the building and the tiny bricks it celebrates.

The Construction: An Architectural Feat

The construction of the LEGO House was an exercise in precision and craftsmanship that mirrors the assembly of LEGO bricks. Each of the massive 'bricks' of the building was constructed and detailed separately. They were then hoisted into position and interlocked - just like LEGO bricks.

The construction process was complex and meticulous, with a keen focus on creating an interactive and immersive environment. Each space was designed keeping in mind its role in the visitor's journey through the LEGO House, from the hands-on engagement in the Experience Zones to the historical artifacts in the History Collection.

The Experience

The LEGO House was designed to be an epicenter of LEGO experiences, offering a variety of ways for visitors to engage with the beloved bricks. The Experience Zones form the core of the LEGO House, offering a range of hands-on activities centered around the key competences of LEGO play: creative, cognitive, emotional, and social.

Other features include the Masterpiece Gallery, showcasing impressive fan creations, and the History Collection, taking visitors on a journey through LEGO's rich past. The LEGO House also hosts a range of workshops and events, allowing visitors to learn from master builders and even create their own LEGO masterpieces.

Conclusion: A Living Tribute to Creative Play

Since its grand opening in September 2017, the LEGO House has served as a testament to the enduring magic of LEGO bricks. It stands as an embodiment of the LEGO philosophy, offering a space where creativity is celebrated, where imagination comes to life, and where play and learning go hand in hand.

The LEGO House is not just a building; it is an experience that invites visitors